Sessions or Users - Are you already measuring or still estimating?
Balázs Turán Published on: 15/10/2025
Still counting “Users”? You might just be counting cookies. Find out why “Sessions” are the smarter, cleaner metric to trust.
Standard Tracking
Balázs Turán
What do computer games and digital analytics have in common?
Balázs Turán Published on: 03/09/2025
Digital analytics is like a video game level: standard tracking reveals most of the map; custom tracking lights up the blind spots so you can solve real problems and make informed decisions.
Standard TrackingCustom Tracking
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