Sessions or Users - Are you already measuring or still estimating?
Published on: 15/10/2025
Still counting “Users”? You might just be counting cookies. Find out why “Sessions” are the smarter, cleaner metric to trust.
Standard Tracking

Still counting “Users”? You might just be counting cookies. Find out why “Sessions” are the smarter, cleaner metric to trust.

Digital analytics is like a video game level: standard tracking reveals most of the map; custom tracking lights up the blind spots so you can solve real problems and make informed decisions.

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